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Experience of Longtime Digital Media and Entertainment Innovator Crucial to Company's Global Expansion
SAUSALITO, Calif., Sept. 12, 2013 /PRNewswire/ -- Equilibrium, the publishers of EQ Enterprise, a cloud-based video platform that slashes the cost of preparing and delivering HD, web and mobile videos over public and secure, private channels to smartphones, tablets, computers, and Over-the-Top TV (OTT TV), today announced that it has added Allan McLennan to its Advisory Board. Mr. McLennan combines a passion for advancing digital media offerings/distribution and solving challenges in the growth and marketing of organizations. His inclusion capitalizes on ever-present opportunities with sound business savvy, exceptional market orchestration, corporate development, and unique marketing and leadership skills.
"The addition of Allan to Equilibrium's Advisory Board adds the expertise and experience of a digital media and entertainment executive with proven success in market-making," stated Sean Barger, CEO Equilibrium. "Allan has in depth global deployment experience in the creation and growth of leading SmartTV, AdvancedTV, IPTV, 2nd Screen, hyper-targeted programming/advertising which greatly complements our advancements in the end-to-end video market," added Barger.
McLennan has worked extensively around the globe and throughout the digital media world, commanding projects by providing growth opportunities and managing companies in the advanced TV media/technology and data-analytics industries. He has multiple credits to his name, including successful technical/market innovations working with key leaders of the industry from Apple to Microsoft, from Sprint to Spielberg, as well as co-producing one of the first TV series to be shot with only a mobile phone, which premieres on the SUNDANCE US Cable channel in 2013.
"I am excited to work with Equilibrium as they launch a significant market expansion," said McLennan. "I plan to do whatever is required of me in helping to shape EQ's corporate advancement, as they have technical and innovative solutions which are key for today's video landscape."
Equilibrium (http://www.equilibrium.com) is the leading platform for managing, monetizing and mobilizing media assets and other content for the enterprise. Since 2004, Equilibrium has also published MediaRich ECM for SharePoint and the patented, massively scalable MediaRich Server, which enables automatic real-time personalization, preparation and delivery of audio, images and video for websites, portals, visual asset management systems and hosted services. Equilibrium's customers include Sony, Disney, Warner Bros, Nikon Europe, Schawk!, Interbrand, WorldVision.org and SC Johnson.
For more information, please visit http://www.equilibrium.com
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